The Circular Tour has reawakened, and in some cases ignited, empathy between humanity’s well-being and that of the Earth, taking us on a stage-by-stage tour to tell the story of a necessary change, whose driving force and ultimate goal is sustainability.

An itinerant, varied, and immersive experience promoting a new model of consumption: a self-sustaining lifestyle based on circular economy principles of production, consumption, transformation, and reuse.

“On the one hand, there are recipes to enjoy the best products of the Italian food chain, […] and on the other hand, tutorials to educate children about recycling, reuse and a finally sustainable daily life. Live events, in-depth analysis with interviews with experts to understand how the circular economy is interpreted at various levels and in various fields […]. And more: the defence of Made in Italy, the “seals” of Campagna Amica with the recovery of biodiversity products, advice on drinks to pair with various foods, the discovery and respect for the seasonality of products and, finally, the virtuous stories of young farmers who have so much to tell.” *from La Repubblica, “The Circular Tour, a journey through the Italy of sustainability” by Daniele Vulpi.

We were able to comprehend the most practical needs of the project, guiding its implementation and guaranteeing the client an organisation that maintained a high level of sustainability in its procedures of respect for the territory, supply and assembly chains and the impact generated, not only on an environmental level, but also on a social and economic level.

A staged challenge that we gladly accepted.